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dvp: wording update (#25930)
<!--Delete sections as needed --> ## Description - Updated wording for `tracked companies` -> `consuming domains`. ~Some UI wording has yet to be updated and remains aligned in docs. Will update docs as UI updates.~ - Grouped consuming domains and technographic report into domain-level reports. ## Related issues or tickets ENGDOCS-3367 ## Reviews <!-- Notes for reviewers here --> <!-- List applicable reviews (optionally @tag reviewers) --> - [ ] Technical review - [ ] Editorial review - [ ] Product review --------- Signed-off-by: Craig Osterhout <[email protected]>
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‎content/manuals/docker-hub/repos/manage/trusted-content/insights-analytics.md‎

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@@ -42,18 +42,15 @@ organization's DVP subscription tier:
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- Growth tier
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- [Summary](#summary-report)
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- [Trends](#trends-report)
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- [Technographic companies](#technographic-companies-report)
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- [Tracked companies](#tracked-companies-report)
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- [Domain-level reports](#domain-level-reports)
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- [Benchmark](#benchmark-report)
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The Tracked companies, Technographic companies, and Benchmark reports each
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provide a different slice of reporting on the companies tracked under your
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subscription:
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The Domain-level reports and Benchmark report each provide a different slice
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of reporting on consuming domains:
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- Tracked companies shows how those companies use your own images.
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- Technographic companies shows which other images those companies use
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alongside yours.
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- Benchmark shows how those companies use the specific images you've configured to
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- Domain-level reports show how those domains use your own images, and which
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other images they use alongside yours.
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- Benchmark shows how those domains use the specific images you've configured to
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benchmark against, such as a single repository.
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After your organization is provisioned for DVP analytics, it takes up to one
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| `UNIQUE_AUTHENTICATED_USERS` | The number of unique authenticated users who performed pulls. |
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| `UNIQUE_UNAUTHENTICATED_USERS` | The number of unique unauthenticated users who performed pulls. |
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#### Technographic companies report
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#### Domain-level reports
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The technographic companies report provides a detailed view of which specific
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companies (identified by their domains) are using your Docker Verified Publisher
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(DVP) images together with other container images. This report gives you
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visibility into the actual organizations adopting your technology stack
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combinations, enabling targeted business development and partnership
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opportunities.
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Domain-level reports provide detailed insights into how specific consuming
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domains use your Docker Verified Publisher (DVP) images, both on their own and
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alongside other container images. These reports help you understand usage
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patterns, deployment environments, adoption trends, and technology stack
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combinations across your customer base and potential prospects.
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You can use this report to answer questions like:
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You can use these reports to answer questions like:
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- Which companies are using my image alongside specific complementary
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- How are specific consuming domains using my images across different
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environments?
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- What deployment patterns do I see across local development, CI/CD, and
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production?
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- Which consuming domains are heavy users of my images?
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- How does usage vary by geography and cloud providers for consuming domains?
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- Which consuming domains are using my image alongside specific complementary
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technologies?
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- What technology stacks are adopted by enterprise customers in my target
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market?
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- Which organizations might be good candidates for partnership discussions?
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- How can I identify potential customers who are already using related
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technologies?
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##### Technographic report
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The technographic report provides a detailed view of which specific consuming
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domains are using your DVP images together with other container images. This
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report gives you visibility into the actual organizations adopting your
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technology stack combinations, enabling targeted business development and
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partnership opportunities.
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To access the report:
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1. Sign in to [Docker Hub](https://hub.docker.com/).
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5. Select **DATA BY WEEK** or **DATA BY MONTH** to choose the data granularity.
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6. Select **Download report** for the desired week or month.
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The technographic companies report is a CSV file that contains the following
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The technographic report is a CSV file that contains the following
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data points:
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| Field | Description |
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| ------------------ | ---------------------------------------------------------------------------------------------- |
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| `DATE_GRANULARITY` | Weekly or monthly granularity of the data. |
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| `DATE_REFERENCE` | The start date of the week or month in YYYY-MM-DD format. |
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| `PUBLISHER_NAME` | The name of the organization that owns the DVP repository. |
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| `DOMAIN` | The company domain that pulled both your DVP image and the paired image (e.g., `example.com`). |
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| `DVPP_IMAGE` | Your Docker Verified Publisher image repository name. |
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| `PAIRED_IMAGE` | The other image repository that was used together with your DVP image by this company. |
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| Field | Description |
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| ------------------ | ---------------------------------------------------------------------------------------------------- |
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| `DATE_GRANULARITY` | Weekly or monthly granularity of the data. |
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| `DATE_REFERENCE` | The start date of the week or month in YYYY-MM-DD format. |
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| `PUBLISHER_NAME` | The name of the organization that owns the DVP repository. |
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| `DOMAIN` | The consuming domain that pulled both your DVP image and the paired image (e.g., `example.com`). |
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| `DVPP_IMAGE` | Your Docker Verified Publisher image repository name. |
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| `PAIRED_IMAGE` | The other image repository that was used together with your DVP image by this domain. |
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Each row represents a unique combination of a company domain, your DVP image,
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and another image that were used together during the specified time period.
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Each row represents a unique combination of a consuming domain, your DVP
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image, and another image that were used together during the specified time
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period.
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> [!NOTE]
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>
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> To protect privacy and ensure data quality, this report excludes personal
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> email domains, disposable email services, and university domains. Only
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> business and organizational domains are included in the analysis.
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#### Tracked companies report
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##### Consuming domains report
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The tracked companies report provides detailed insights into how specific
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companies are using your Docker Verified Publisher (DVP) images. This report
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helps you understand usage patterns, deployment environments, and adoption
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trends across your customer base and potential prospects.
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You can use this report to answer questions like:
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- How are specific companies using my images across different environments?
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- What deployment patterns do I see across local development, CI/CD, and
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production?
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- Which companies are heavy users of my images?
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- How does usage vary by geography and cloud providers for tracked companies?
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The consuming domains report provides detailed insights into how specific
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consuming domains use your Docker Verified Publisher (DVP) images. This
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report helps you understand usage patterns, deployment environments, and
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adoption trends across your customer base and potential prospects.
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To access the report:
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1. Sign in to [Docker Hub](https://hub.docker.com/).
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2. Select **My Hub** in the top navigation.
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3. Select your organization in the left navigation.
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4. Select **Analytics** > **Tracked Companies** in the left navigation.
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4. Select **Analytics** > **Consuming Domains** in the left navigation.
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5. Select **DATA BY WEEK** or **DATA BY MONTH** to choose the data granularity.
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6. Select **Download report** for the desired week or month.
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The tracked companies report is a CSV file that contains the following data
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The consuming domains report is a CSV file that contains the following data
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points:
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| Field | Description |
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| ---------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
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| `DATE_GRANULARITY` | Weekly or monthly granularity of the data. |
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| `DATE_REFERENCE` | The start date of the week or month in YYYY-MM-DD format. |
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| `PUBLISHER_NAME` | The name of the organization that owns the DVP repository. |
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| `DOMAIN` | The company domain (e.g., `docker.com`) associated with the image pulls. |
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| `DOMAIN` | The consuming domain (e.g., `docker.com`) associated with the image pulls. |
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| `IP_COUNTRY` | The country code (ISO 3166-1 alpha-2) where the pull request originated from. |
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| `CLOUD_SERVICE_PROVIDER` | The cloud service provider used for the pull request or `no csp` for non-cloud providers. |
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| `USER_AGENT` | The client application or tool used to pull the image. |
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#### Benchmark report
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The benchmark report shows how companies interact with the specific images you've
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configured to benchmark against, such as a single repository.
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The benchmark report shows how consuming domains interact with the specific
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images you've configured to benchmark against, such as a single repository.
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The report is generated per repository, so each benchmark repository
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you configure produces its own report.
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| `DATE_GRANULARITY` | Weekly or monthly granularity of the data. |
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| `DATE_REFERENCE` | The start date of the week or month in YYYY-MM-DD format. |
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| `PUBLISHER_NAME` | The name of the organization that owns the DVP repository. |
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| `DOMAIN` | The company domain associated with the pulls. |
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| `DOMAIN` | The consuming domain associated with the pulls. |
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| `IP_COUNTRY` | The country code (ISO 3166-1 alpha-2) where the pull request originated from. |
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| `CLOUD_SERVICE_PROVIDER` | The cloud service provider used for the pull request, or `no csp` for non-cloud providers. |
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| `USER_AGENT` | The client application or tool used to pull the image. |
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| `INFERRED_USE_CASE` | The inferred deployment environment, using the same rules as the [tracked companies report](#tracked-companies-report). |
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| `INFERRED_USE_CASE` | The inferred deployment environment, using the same rules as the [consuming domains report](#consuming-domains-report). |
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| `IMAGE_REPOSITORY` | The benchmark-configured image repository that was pulled. |
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| `DATA_DOWNLOADS` | The number of actual image layer downloads for this combination. |
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| `VERSION_CHECKS` | The number of version checks (HEAD requests) performed without downloading the full image. |
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### Configure DVP analytics settings
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Organization owners and editors can configure DVP analytics settings through the
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Admin Console to control tracked companies and benchmark report allocations for
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Admin Console to control consuming domain and benchmark report allocations for
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your verified publisher namespaces.
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1. Sign in to [Docker Home](https://app.docker.com) and select your organization.
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2. Select **Admin Console** > **Verified Publisher**.
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3. Configure the settings:
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- **Tracked companies**: Set the number of companies to track for reporting
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purposes. This setting determines how many company domains appear in your
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[Tracked companies report](#tracked-companies-report). You can only set
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this number up to the maximum included in your DVP subscription.
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- **Consuming domains**: Set the number of consuming domains to track for
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reporting purposes. This setting determines how many domains appear in
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your [Domain-level reports](#domain-level-reports). You can only set this
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number up to the maximum included in your DVP subscription.
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- **Benchmark report allocations**: If your organization has benchmark
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reports enabled, enter the number of companies to include in the benchmark
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report for each namespace listed.
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reports enabled, enter the number of consuming domains to include in the
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benchmark report for each namespace listed.
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4. Select **Save** to apply your changes.
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Changes to your report configuration take effect at the next reporting

‎content/manuals/subscription/_index.md‎

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| [Docker Hardened Images (DHI)](/manuals/subscription/plans/dhi.md) | Graduated security features for hardened container images | DHI Community, DHI Select, DHI Enterprise |
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| [Gordon](/manuals/subscription/plans/gordon.md) | Prepaid usage for the Gordon AI agent | Gordon Plus, Gordon Max, Gordon Ultra |
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| [AI Governance](/manuals/subscription/plans/ai-governance.md) | Purchase set amount of licenses | AI Governance |
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| [Docker Verified Publisher (DVP)](/manuals/subscription/plans/docker-verified-publisher.md) | Annual plans based on tracked companies | DVP Starter, DVP Growth |
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| [Docker Verified Publisher (DVP)](/manuals/subscription/plans/docker-verified-publisher.md) | Annual plans based on consuming domains | DVP Starter, DVP Growth |
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Docker plans that upgrade your account (Docker Pro or Docker Team and Business) can provide a foundation for most use cases. Some product plans may require an upgraded Docker account while other product plans let you subscribe without an upgraded account. To learn more, see [Docker plans](/manuals/subscription/plans/_index.md).
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| Licenses | Access to specific products or features. | AI Governance, Docker Offload |
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| Minutes | Cloud build capacity, sold in blocks and consumed within the billing period. | Docker Build Cloud |
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| Repositories | Additional container repositories covered by security scanning and analysis features. | DHI |
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| Tracked companies | Additional companies tracked in publisher analytics, sold in blocks of 25. | DVP Starter, DVP Growth |
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| Consuming domains | Additional consuming domains tracked in publisher analytics, sold in blocks of 25. | DVP Starter, DVP Growth |
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## Manage your plans
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