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Create enterprise-brand-manager.md
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copilot/TOC.yml

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href: microsoft-365-copilot-app-overview.md
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- name: Admin settings
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href: microsoft-365-copilot-app-admin-settings.md
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- name: Set up Organizational Asset Library
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href: enterprise-brand-manager.md
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- name: Pin Copilot Chat to the navigation bar
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href: pin-copilot.md
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- name: Copilot in Microsoft 365 admin centers
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---
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title: Enterprise brand manager policy and organizational asset library (OAL) access
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f1.keywords:
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- NOCSH
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ms.author: camillepack
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author: camillepack
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manager: scotv
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ms.date: 05/30/2025
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audience: Admin
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ms.topic: how-to
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ms.service: microsoft-365-copilot
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ms.localizationpriority: medium
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ms.collection:
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- Tier2
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- scotvorg
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- M365-subscription-management
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- Adm_O365
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- Adm_TOC
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- m365copilot
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- magic-ai-copilot
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description: "Learn about enabling brand kits and asset libraries in the Microsoft 365 Copilot app to streamline on-brand content creation."
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---
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# Enterprise brand manager policy and organizational asset library (OAL) access
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Your organization can enable their brand managers to set up and publish organization or official brand kits via [create.microsoft.com](https://create.microsoft.com). These brand kits can contain multiple logos, color palettes, fonts, images, and templates pertaining to a certain brand.
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Once published, the brand kit is available to all users in the organization on create.microsoft.com. They can use these brand kits to generate branded artifacts or manually add brand content to existing designs and images.
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To enable this functionality, admins must configure the Enterprise Brand Manager policy, which involves:
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- Defining a security group that includes the brand managers.
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- Assigning responsibility to these brand managers for creating, managing, and publishing the official or organizational brand kits.
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Beyond brand kits, Copilot also supports access to an organization’s designated [organizational asset library (OAL)](/sharepoint/organization-assets-library). OALs provide broad, centralized access to brand content and support images, logos and illustrations. OALs need to be configured as searchable by an admin.
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## Setting up Enterprise Brand Manager policy
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**Prerequisite** Create a security group with identified brand managers who have access and permission to create, publish, and manage brand kits available to all users within the organization.
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**Policy setup** Follow these steps to create and enable the Enterprise Brand Manager policy for your organization:
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1. Navigate to [Config.office.com](https://config.office.com/) and sign in using an Administrator account.
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1. Under Customization, select **Policy Management**.
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1. Select your existing tenant level policy with scope set to **Apply to all users** or create a new tenant policy with scope set to **Apply to all users**.
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1. Go to the **Policies** tab.
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1. Use the search box to search for **Brand Manager**. Select the **Elevated role for Brand Managers** policy.
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:::image type="content" source="media/brand-manager/brand-manager-policy.png" alt-text="Screenshot showing the Policy Management page to configure settings." lightbox="media/brand-manager/brand-manager-policy.png":::
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6. Set the policy to **Enabled**. By default, it's set as **Not configured**.
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7. In the Security group email address field, provide the email address for the brand managers security group for your tenant.
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:::image type="content" source="media/brand-manager/brand-manager-role.png" alt-text="Screenshot showing the Security group email text box filled with an email." lightbox="media/brand-manager/brand-manager-role.png":::
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8. Select **Apply**.
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## Setting up an OAL to be accessible in the *Create* experience of the Microsoft 365 Copilot app
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Connecting an OAL to Copilot enables brand content access in the **Create** experience of the Microsoft 365 Copilot app, while also enabling Copilot Chat access in PowerPoint and Word.
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:::image type="content" source="media/brand-manager/brand-manager-create.png" alt-text="Screenshot showing the Microsoft 365 Copilot Create tab with an image generated.":::
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To learn more, see [Connect organizational asset libraries to Copilot for an on-brand experience](/sharepoint/connect-organizational-asset-libraries-to-copilot).
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### What happens after setup
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Once the OAL is provisioned and configured as searchable by an admin, the following capabilities become available to your organization:
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- **Organization-wide access to brand content**
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All users in your tenant can browse and use the brand assets stored in the designated OAL. These assets include logos, illustrations, and other approved visuals that support your brand identity.
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- **Seamless integration in the *Create* experience**
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Within the Microsoft 365 Copilot app, users can access these assets directly from the **Create** tab. The integration makes it easy to incorporate brand visuals into new content without needing to search external sources or local folders.
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- **Visuals pane support for editing images**
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When editing an image in the Create experience, users can open the **Visuals** pane to explore available assets. The visuals appear under a label that reflects your tenant name, making it clear that the content is organization-approved.
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copilot/microsoft-365-copilot-app-admin-settings.md

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| Agents | ✅ Built-in agents turned on by default <br/><br/>In the **[Microsoft 365 admin center](https://admin.microsoft.com)** > **Settings** > **Integrated Apps**, admins can deploy or block agents from showing in the Copilot app. End users can also add agents to their Copilot app experience. | [Manage agents for Microsoft 365 Copilot](/microsoft-365/admin/manage/manage-copilot-agents-integrated-apps) |
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| Pages | ✅ Allowed by default <br/><br/>Use Cloud Policy to allow users to create and view Copilot Pages in the Copilot app. | [Admin policies for Copilot Pages, Copilot Notebooks, Loop components, and Loop workspaces](/microsoft-365/loop/loop-components-configuration) |
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| Notebooks | ✅ Allowed by default <br/><br/>Use Cloud Policy to allow users to create and view Copilot Notebooks in the Copilot app. | [Admin policies for Copilot Pages, Copilot Notebooks, Loop components, and Loop workspaces](/microsoft-365/loop/loop-components-configuration) |
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| Create | ✅ Built-in <br/><br/> This feature isn't configurable. | n/a |
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| Create | ✅ Built-in. <br/><br/>The built-in features aren't configurable. <br/><br/>You can use Cloud Policy to set up and publish organization brand kits that are shown when users select **Create**. | [Create enterprise brand manager policy and allow organizational asset library (OAL) access](enterprise-brand-manager.md) |
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| Copilot Key and Windows + C shortcut | ✅ Configured by default <br/><br/>Admins can map the Copilot key to the Microsoft 365 Copilot app. End users can also manually configure. | [Policy CSPs to manage the Copilot key](/windows/client-management/manage-windows-copilot#policies-to-manage-the-copilot-key) <br/><br/>You can also use the [Microsoft Intune settings catalog](/intune/intune-service/configuration/settings-catalog) (Windows AI category) to configure the hardware key on the keyboard. |
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## Related articles

microsoft-365/admin/adoption/ai-adoption-score.md

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ms.author: camillepack
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author: camillepack
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manager: scotv
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ms.date: 04/16/2025
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ms.date: 05/30/2025
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audience: Admin
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ms.topic: concept-article
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ms.service: microsoft-365-business
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