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title Copy data from Marketo (Preview)
description Learn how to copy data from Marketo to supported sink data stores using a copy activity in an Azure Data Factory or Synapse Analytics pipeline.
titleSuffix Azure Data Factory & Azure Synapse
ms.subservice data-movement
ms.topic how-to
ms.date 01/26/2025
ms.author makromer
author kromerm
ms.custom
synapse
sfi-image-nochange

Copy data from Marketo using Azure Data Factory or Synapse Analytics (Preview)

[!INCLUDEappliesto-adf-asa-md]

Important

This connector is at End of Support stage. You are recommended to migrate to ODBC connector by installing a driver.

This article outlines how to use the Copy Activity in an Azure Data Factory or Synapse Analytics pipeline to copy data from Marketo. It builds on the copy activity overview article that presents a general overview of copy activity.

Supported capabilities

This Marketo connector is supported for the following capabilities:

Supported capabilities IR
Copy activity (source/-) ① ②
Lookup activity ① ②

① Azure integration runtime ② Self-hosted integration runtime

For a list of data stores that are supported as sources/sinks, see the Supported data stores table.

Currently, Marketo instance which is integrated with external CRM is not supported.

Note

This Marketo connector is built on top of the Marketo REST API. Be aware that the Marketo has concurrent request limit on service side. If you hit errors saying "Error while attempting to use REST API: Max rate limit '100' exceeded with in '20' secs (606)" or "Error while attempting to use REST API: Concurrent access limit '10' reached (615)", consider to reduce the concurrent copy activity runs to reduce the number of requests to the service.

Getting started

[!INCLUDE data-factory-v2-connector-get-started]

Create a linked service to Marketo using UI

Use the following steps to create a linked service to Marketo in the Azure portal UI.

  1. Browse to the Manage tab in your Azure Data Factory or Synapse workspace and select Linked Services, then click New:

    :::image type="content" source="media/doc-common-process/new-linked-service.png" alt-text="Screenshot of creating a new linked service with Azure Data Factory UI.":::

    :::image type="content" source="media/doc-common-process/new-linked-service-synapse.png" alt-text="Screenshot of creating a new linked service with Azure Synapse UI.":::

  2. Search for Marketo and select the Marketo connector.

    :::image type="content" source="media/connector-marketo/marketo-connector.png" alt-text="Screenshot of the Marketo connector.":::

  3. Configure the service details, test the connection, and create the new linked service.

    :::image type="content" source="media/connector-marketo/configure-marketo-linked-service.png" alt-text="Screenshot of linked service configuration for Marketo.":::

Connector configuration details

The following sections provide details about properties that are used to define Data Factory entities specific to Marketo connector.

Linked service properties

The following properties are supported for Marketo linked service:

Property Description Required
type The type property must be set to: Marketo Yes
endpoint The endpoint of the Marketo server. (i.e. 123-ABC-321.mktorest.com) Yes
clientId The client ID of your Marketo service. Yes
clientSecret The client secret of your Marketo service. Mark this field as a SecureString to store it securely, or reference a secret stored in Azure Key Vault. Yes
useEncryptedEndpoints Specifies whether the data source endpoints are encrypted using HTTPS. The default value is true. No
useHostVerification Specifies whether to require the host name in the server's certificate to match the host name of the server when connecting over TLS. The default value is true. No
usePeerVerification Specifies whether to verify the identity of the server when connecting over TLS. The default value is true. No

Example:

{
    "name": "MarketoLinkedService",
    "properties": {
        "type": "Marketo",
        "typeProperties": {
            "endpoint" : "123-ABC-321.mktorest.com",
            "clientId" : "<clientId>",
            "clientSecret": {
                "type": "SecureString",
                "value": "<clientSecret>"
            }
        }
    }
}

Dataset properties

For a full list of sections and properties available for defining datasets, see the datasets article. This section provides a list of properties supported by Marketo dataset.

To copy data from Marketo, set the type property of the dataset to MarketoObject. The following properties are supported:

Property Description Required
type The type property of the dataset must be set to: MarketoObject Yes
tableName Name of the table. No (if "query" in activity source is specified)

Example

{
    "name": "MarketoDataset",
    "properties": {
        "type": "MarketoObject",
        "typeProperties": {},
        "schema": [],
        "linkedServiceName": {
            "referenceName": "<Marketo linked service name>",
            "type": "LinkedServiceReference"
        }
    }
}

Copy activity properties

For a full list of sections and properties available for defining activities, see the Pipelines article. This section provides a list of properties supported by Marketo source.

Marketo as source

To copy data from Marketo, set the source type in the copy activity to MarketoSource. The following properties are supported in the copy activity source section:

Property Description Required
type The type property of the copy activity source must be set to: MarketoSource Yes
query Use the custom SQL query to read data. For example: "SELECT * FROM Activity_Types". No (if "tableName" in dataset is specified)

Example:

"activities":[
    {
        "name": "CopyFromMarketo",
        "type": "Copy",
        "inputs": [
            {
                "referenceName": "<Marketo input dataset name>",
                "type": "DatasetReference"
            }
        ],
        "outputs": [
            {
                "referenceName": "<output dataset name>",
                "type": "DatasetReference"
            }
        ],
        "typeProperties": {
            "source": {
                "type": "MarketoSource",
                "query": "SELECT top 1000 * FROM Activity_Types"
            },
            "sink": {
                "type": "<sink type>"
            }
        }
    }
]

Lookup activity properties

To learn details about the properties, check Lookup activity.

Related content

For a list of data stores supported as sources and sinks by the copy activity, see supported data stores.